Microgravity offers a unique environment for experimentation, a key to unlocking scientific advancements — like vaccine efficacy and climate change mitigation — that improve life on Earth. But launching an experiment in space is an expensive, slow-moving endeavor. Experiments initiated through NASA typically take three years from proposal to launch to receipt of raw data when the crew returns to Earth. And once in space, the astronauts’ time available for each experiment is strictly limited. In short, the space industry simply wasn’t built to accommodate the speed of modern innovation. And that’s why Titan exists.
Titan is an R&D company making it easier for organizations to create technological innovation through research conducted in space. Founded by top AI scientists, Titan’s orbital compute platform leverages AI and machine learning to make data collected from experiments done in space available in real-time. And the frequency of missions means an increase in supply, lowering costs for companies who could benefit from space research.
We partnered with Titan to develop a foundational brand identity system, to bring them out of stealth as a serious player in the changing space economy. We designed a simple, durable logo incorporating the delta — the mathematical symbol of change. We developed a design system and put it to work prototyping a product to make commissioning experiments easy, as well as an operator console that harnesses the power of machine learning to help Titan astronauts more efficiently manage experiments.
With funding secured and an advisory board of industry heavyweights, Titan made its debut in 2022 with its first successful mission to the International Space Station. And with sustained missions planned well into the future, Titan will continue to usher in a new, more accessible era of space-based discovery.